What Can You Do With a Bachelor’s Degree in Social Psychology?


Martha Robinson

If you have recently graduated with a Bachelor’s degree in Social Psychology, you may be wondering about the different career paths that are available to you. Social psychology is a fascinating field that explores the ways in which individuals interact with one another and how their behavior is influenced by social factors.

What is Social Psychology?

Social psychology is the scientific study of how people think, feel, and behave in social situations. This field examines a wide range of topics such as persuasion, conformity, group dynamics, prejudice, and aggression. Social psychologists use scientific methods to understand human behavior and to develop theories about social behavior.

Career Options for Social Psychology Graduates

There are several career options for graduates with a Bachelor’s degree in Social Psychology. Here are some of the most common ones:

Social Services

Many graduates choose to work in social services where they can apply their knowledge of human behavior to help people in need. For example, you could work as a case manager for a non-profit organization that provides support services for people experiencing homelessness or mental illness. You could also work as a counselor or therapist helping individuals or families navigate challenging life situations.

Market Researcher

If you have an interest in marketing and advertising, then a career as a market researcher could be an excellent fit for you. Market researchers use their understanding of consumer behavior to help companies make informed decisions about product development and marketing strategies.

Human Resources

A Bachelor’s degree in Social Psychology can also prepare you for a career in human resources management. As an HR professional, you would be responsible for recruiting and retaining employees, developing training programs, managing employee relations issues, and ensuring that your company complies with labor laws.

Public Relations

Another potential career option is public relations (PR). PR professionals help organizations build positive relationships with the public by managing their image and reputation. They use their knowledge of human behavior to craft messages that resonate with their Target audience and to anticipate potential public relations crises.

Non-Profit Organizations

Finally, many social psychology graduates find fulfilling careers in the non-profit sector. Non-profit organizations work to address a wide range of social issues such as poverty, education, and healthcare. As a social psychology graduate, you could work for an advocacy group, a community organization or a research institute that focuses on social issues.


A Bachelor’s degree in Social Psychology can open up many doors in terms of career options. Whether you choose to work in social services, marketing, human resources, public relations or the non-profit sector, your knowledge of human behavior will prove valuable in helping you succeed in your chosen field.