What Are Social Psychology Concepts?


Vincent White

Social psychology is the scientific study of how people think, feel, and behave in social situations. It examines various factors that influence human behavior such as social norms, culture, and interpersonal relationships.

The field of social psychology encompasses a range of concepts that help us understand different aspects of human behavior. In this article, we will explore some of the most important social psychology concepts.

Social Influence

Social influence refers to the ways in which people are affected by others around them. This can take many forms such as conformity, compliance, and obedience.

Conformity is when an individual changes their behavior or beliefs to fit in with a group. Compliance is when someone agrees to a request from another person even though they may not necessarily want to comply. Obedience is when someone follows orders or instructions from an authority figure.

Social Cognition

Social cognition refers to how people process information about themselves and others in their social environment. This includes how individuals perceive themselves and others, make judgments about others, and form attitudes towards objects or ideas. Social cognition also involves understanding how people interpret and respond to social cues such as body language and facial expressions.


Attitudes are a person’s evaluation of an object, person, group or idea. They can be positive or negative and can influence behavior towards the Target of the attitude. Attitudes can be formed through direct experience with an object or indirect experience through other people’s opinions.

Social Identity

Social identity refers to an individual’s sense of who they are based on their membership in different groups such as race, gender, religion or nationality. Social identity influences our beliefs about ourselves and our attitudes towards other groups.

Social Perception

Social perception involves the process by which individuals interpret information about other people in their environment. This includes forming impressions about others based on their behavior, physical appearance, and other social cues.


Stereotyping refers to the process of categorizing people into groups based on their characteristics such as race, gender or nationality. Stereotypes can be positive or negative and can influence how people perceive and interact with others in their social environment.


Prejudice refers to a negative attitude towards a group of people based on their membership in that group. Prejudice can lead to discrimination, which is when individuals are treated unfairly based on their membership in a particular group.

Group Dynamics

Group dynamics refers to the ways in which individuals interact with each other in a group setting. This includes understanding how group size, leadership style, and communication patterns can affect group outcomes.

Social Norms

Social norms are unwritten rules that dictate how people should behave in different social situations. These norms can vary across cultures and can influence behavior towards others.


Social psychology concepts provide us with valuable insights into human behavior and how we interact with each other in social situations. By understanding these concepts, we can better understand ourselves and others, improve our relationships, and create more harmonious societies.